The $5/Day Facebook Ads Strategy for Med Spas

Think you need a $5,000/month budget to run ads? Think again. Some of the best-performing campaigns I run for med spas start at just $5 per day.

Here’s how you can test ads without wasting money — and start booking patients without blowing your budget.

Why $5/Day Works

• Low-risk testing: Find winning ads before scaling.
  
  

• Facebook’s algorithm: Even at small budgets, the system learns who books.
  
  

• Consistency > size: A steady $5/day campaign beats random boosted posts.
  
  

Step 1: Choose ONE Service

Don’t advertise everything at once. Pick a high-demand entry service (Botox, filler, laser).

Step 2: Create ONE Strong Ad

• Image: Before/after (compliant version) or clean, professional treatment photo.
  
  

• Headline: Focus on transformation. Example: “Smooth fine lines this summer with Botox.”
  
  

• Offer: Make it time-sensitive.
  
  

Step 3: Target Smart

At $5/day, you need laser focus. Target local women 30–55 + interests like “anti-aging skincare” or “cosmetic procedures.”

Step 4: Watch Metrics

If you’re paying less than $5–$10 per lead, you’re on track. If not, tweak your ad or offer.

Scenario Example:
A med spa running a $5/day Botox campaign could easily generate 10–15 leads a month. If just 2 of those leads convert, that’s $1,000+ in new revenue — from $150 in ad spend.

Want to see if your med spa is ready for a $5/day campaign? Start with my Facebook Ads Audit. You’ll know exactly what to fix before spending another dollar. 👉https://www.nicolefiorella.com/ads-audit